Asim Jofa Digital Lawn Collection 2017

For 2017 Asim Jofa lawn has decided to play it safe. Combining the usual traditional florals on top of geometrics or the popular digital printing has helped Asim Jofa’s latest Lawn collection remain intact with the cultural roots of pakistan. Little hints of experimenting can be seen where in some unstiched prints figurines and geometric patterns are diffused beautifully in a pallette of very vivid and fun colors to strike life and spirit in the otherwise scorching summers.

Asim Jofa is quite well-known to play amongst only the your segment of the market. it is hence if little doubt that Asim Joffa focuses on product development rather than strategic pricing to keep itself in the game. Celebrity endorsements at award shows and major brands events are actively practised by the company to create demand. Annually a magazine with the outlines of the volumes to be released are also made available for selections of possible designs and so on.